Copyediting Tip

While it’s tempting to call them “baristi” because of the Italian roots, the plural of “barista” is “art majors.”

Fake AP Style Guide

If you liked these you may also enjoy these other bits of cleverness! Love, Ofazomi

Posted in Amusement, Cleverness & Wit

Hey Gordon you’re so fine…

Gordon Young is a visual artist who focuses on creating art for the public domain. His work ranges from sculptures to typographic pavements for places as disrelated as government headquarters and village squares. The common denominator for all projects is the basis of relevance to the surroundings.

Check out more of his work: HERE.

Posted in Amusement, Artists & Designers, Design Ethics, Actions & Impact, Typography, Visual Concepts

A mother had 17 cows and three children…

A mother had 17 cows and three children. Then she died.

Her will specified that the oldest should have 1/9th of her estate as he was doing quite well and didn’t really need more cattle. The middle child was to take 1/3rd. The youngest, who had just reached adulthood, was to be given 1/2 half of the estate to get his feet on the ground. The children believed the proportions were fair but were baffled about how to fractionate the cattle without killing a few. After  much frustration, they decided to consult the village’s wise woman. The wise woman agreed that there wasn’t a way to divide the inheritance of 17 cows without slaughter, so, she offered one of her cows to the children, growing the estate to 18 cows.

The eldest took 2 cows. (18/9)
The middle took 6 cows. (18/3)
The youngest took 9 cows. (18/2)

The remaining cow was gratefully returned to the wise woman.

And so it is with typesetting. Oft times we struggle with a typographic puzzle for quite some time before considering copy edits. Small alterations can make a big difference.

Easy places to alter the color of your type include

  • use or abandonment of abbreviations
  • baseline moves for symbols (e.g.: dollar signs, time zones)
  • varied, synonymous linking phrasing (e.g.: also, in addition, in addition to, move over)

While you will have to run reworked copy past your client, many times the copy editor will go with the recommended change if done with sensitivity.

The pro-vegetarian cow image at the top was created by Michelle Fleming, a student designer in Maryland for her Type 2 class.

Posted in Amusement, Course Related, Education, Resources, Typography, Vocation & Profession

Movie Reviews- In Comic Format

Illustrator Mark Monlux’s syndicated comic of movie reviews has just come out as a book. Dry humor, little known cult classics and excellent stuff all-around! You can check it out: HERE. (Ofazomi has helpfully includes this item in our holiday store for your gift giving pleasure but the Comic Critic site is selling these for less than Amazon.)

Be sure to check out Monlux’s other work while you’re there.

Posted in Amusement, Color Theory, Drawing, Visual Concepts

I flip my latkes in the air sometimes…

Funny. Watch for the sword being passed.

If you liked these you may also enjoy these other bits of cleverness! Love, Ofazomi

Posted in Amusement, Cleverness & Wit, Fiddling & Time Wasters